Showing posts with label publicity. Show all posts
Showing posts with label publicity. Show all posts

Friday, 1 February 2019

Ontario Off Stage

by Brandon Moore, Community Theatre and Communications Manager

Conversation Starters


Behind the Scenes at Ontario’s Theatres


Migrations


TO Toasts

Calithumpian Theatre Company's production of Hir by Taylor Mac
Ingrid Blekys, Zoe Bernard, Rob Deman, Deighton Thomas
Photo by Jackie Noble

In Case You Missed It

Wednesday, 25 April 2018

Browsing Our Bulletin Board

Upcoming opportunities from Theatre Ontario, from our members, and from other arts service organizations.

Coming Up from Theatre Ontario

Theatre Ontario's "Voice Over" workshop with Elley-Ray
Check out all of our upcoming Career Stream and Creator Stream workshops.

Upcoming on The Bulletin Board

  • Deadlines to apply for Ontario Arts Council grants include Théâtre – projets francophones (today) and Northern Arts Projects (May 2).
  • Shadowpath Theatre Productions “Into the Woods We Write” for writers 18+ is on April 28.
  • Deadline for proposals from emerging artists, designers, urbanists, envionmentalists, and community organizations for The Bentway’s Community Incubation Program in Toronto is April 29.
  • Deadline for playwright and director submissions for the Very Useful Theatre Company’s York Region Festival of One-Act Plays is April 30.
  • Deadline to apply for Toronto Arts Council’s Newcomer and Refugee Artist Mentorship is May 1.
  • Deadline for submissions for Thatz Showbiz Theatre Project’s “3 Plays in 30 Days” in Thornhill for youth is May 1.

New on The Bulletin Board

  • Aspiring Canadian Writers invites submissions for their Musical Theatre Play, Act One Critique program from musical theatre writers with scripts for original shows that have not been workshopped or produced.

Check out these items, and other postings from our members.
Theatre Ontario individual members can also access Auditions, Job Postings and Discount Ticket Offers on our Theatre Ontario Individual Member Resources on our website

Wednesday, 18 April 2018

Browsing Our Bulletin Board

Upcoming opportunities from Theatre Ontario, from our members, and from other arts service organizations.

Coming Up from Theatre Ontario

Check out all of our upcoming Career Stream and Creator Stream workshops.

Upcoming on The Bulletin Board

The Curtain Club in Richmond Hill
invites director submissions
for their 18/19 season
  • Deadline to apply to direct for the 18/19 season at The Curtain Club community theatre’s in Richmond Hill is today.
  • Deadline to apply to direct for the Fireworks Festival at Alumnae Theatre in Toronto is April 20.
  • Ryerson University’s Centre of Free Expression is hosting a community event “Are Arts Funders Starting to Define the Arts” on April 23 in Toronto.
  • The next Paprika Festival Monologue Jam for writers under 30 is April 24 in Toronto.
  • ArtsBuild Ontario is holding a webinar on “Balancing Programming and Space Rentals” for venue operators on April 24.
  • Deadline to apply for Ontario Arts Council Théâtre – projets francophones grants is April 25.

New on The Bulletin Board

  • Scarborough Theatre Guild community theatre invites applications for artistic staff for their 18/19 season.

Check out these items, and other postings from our members.
Theatre Ontario individual members can also access Auditions, Job Postings and Discount Ticket Offers on our Theatre Ontario Individual Member Resources on our website

Friday, 5 February 2016

Ontario Off Stage

by Brandon Moore, Community Theatre and Communications Manager

Conversation Starters


Behind the Scenes at Ontario’s Theatres

The Clean House presented by Theatre Sarnia
Megan Hadley, Henri Canino, Ashley Carlisle

Migrations


In Case You Missed It

Friday, 8 January 2016

Ontario Off Stage

by Brandon Moore, Community Theatre and Communications Manager

Conversation Starters


Behind the Scenes at Ontario’s Theatres

St. Marys Community Players production of Cabaret. SMCP
is the proud recipient of an Ontario Trillium Foundation grant.
Photo by Lucid Musings Photo.

In Case You Missed It

  • Theatre for Literacy by Alexsandra Marzocca – A partnership between Frontier College and Theatre Ontario empowering students with drama techniques that develop their communication and literacy skills.

Friday, 2 October 2015

Ontario Off Stage

by Brandon Moore, Community Theatre and Communications Manager

Conversation Starters

Ontario Minister of Tourism, Culture and Sport announces the
Ontario Culture Plan initiative.  (Photo by Executive Director
Bruce Pitkin at the launch event.)

Behind the Scenes at Ontario’s Theatres


In Case You Missed It

Thursday, 2 July 2015

PTTP Profiles: Exploring Projects Funded by the Professional Theatre Training Program

In early-June, we checked-in with three Professional Theatre Training Program projects.

Alysse Rich is training in dramaturgy with Brian Quirt at Nightswimming in Toronto


Nightswimming's Why We Are Here! a pop-up choral event
Photo by Erin Brubacher
While I have only been working with Brian Quirt at Nightswimming for four weeks, I feel like I have learned enough for a year (or more)!  This PTTP internship started off with a bang: my first week at Nightswimming included the final production meeting for Why We Are Here! (WWAH!), the pop-up choral event which is one of the main pieces I have been supporting during my internship.  The first WWAH! performance took place the following week at the Aga Khan Museum, and since then, we have also held this event at Videofag in Kensington Market, Allan Gardens, and Fort York.

While part of my work at Nightswimming includes reading and commenting on scripts, working on the WWAH! event has exposed me to many aspects of dramaturgy that are entirely new to me.  I have been able to observe and support Brian and the team not only in the planning of this event, but I have also experienced how he works with the choral leader and resident artist during the shows to support their experiments and to help to push them further.  Audience members walk away from WWAH! feeling elated and transformed because of the singing community that grows out of each performance, and I have been so honoured to be a part of the dramaturgical team that makes that happen.

In the past few weeks, I have also participated in a six-day post-production workshop of Anita Majumdar’s Same Same But Different.  This was a fascinating experience for me, as I became part of a team that has been working together on this play for many years.  A highlight of this process for me was witnessing how Brian helped to shape the workshop, and how he worked with Anita to set the dramaturgical priorities – both the overall priorities for the workshop, as well as the goals for each day. I was fascinated by this process, and was able to contribute useful feedback from my position as an “outside eye” on the new version of the text.

Last but not least, I attended a day and a half of the PACT (Professional Association of Canadian Theatres) Conference with the Nightswimming team.  I wasn’t sure what to expect from this experience, as I am more accustomed to attending academic conferences.  I was extremely impressed by the level of honesty, intellectual rigour, and openness of the community.  I had a wonderful time meeting theatre leaders from across the country, and participating in interesting discussions about equity, diversity, and new models of audience engagement.

Despite the number of events and processes I have participated in so far, I still can’t believe that I am already halfway through this internship.  I am very grateful to Brian and Rupal for inviting me to participate in all of these projects, and to Theatre Ontario for supporting this internship, which will no doubt shape the ways in which I approach dramaturgy in the future.

Rose Napoli is training in producing with Rona Waddington and Ingrid Bjornson at St. Lawrence Shakespeare Festival in Prescott


Rose Napoli
It has been a very busy couple of weeks! At the moment I write this while facing suitcases and clothes strewn around my apartment.  I am travelling to Prescott on Monday morning and am really looking forward to being in the office on a daily basis.

I have been working on a number of initiatives for SLSF. In the last week, we have launched the St. Lawrence Shakespeare Festival Slogan Slam, a social media campaign/contest for a new slogan. After ten days of submissions, Rona, Ingrid and I chose our winner over a Skype meeting .

I have also been preparing an extensive media list for the festival branching out into Montreal, Quebec, Ottawa, Kingston, Brockville, and surrounding areas.  Rona and I will be working on media packages and pitches for each of the media contacts we’ve assembled.

I’ve also been learning quite a bit about editing! I organized an informal photo shoot for the shows with a few of the actors and have been editing the art work for our website and social media outlets.

Speaking of website, I’ve had meetings with a web designer and begun familiarizing myself with the web programming SLSF currently has in place.  I have also been working away at updating the website, slowly making the aesthetic more current, and streamlining the web presence.

OH MY GOD.  So much work!

I will be really happy once I’m in Prescott as my focus can be solely on the festival!

Neil Silcox is training in directing with Matjash Mrozewski at Canadian Stage in Toronto


Summer weather in Toronto is pretty fickle, the alternating cold downpours and sunny heat are going to make rehearsals for Comedy of Errors for Canadian Stage’s Shakespeare in High Park pretty interesting as we move from our Berkeley Street rehearsal hall (where we’ve spent the last four weeks) and move outside.

We’re halfway through our rehearsal process now, and just a month away from opening night. The last five or six weeks have been incredibly busy. Our director (and my mentor) Matjash is interested in delving far beneath the surface of this piece, and as a result I’ve clocked a lot of library hours researching geopolitics, period movement, gender roles, and countless other things. Italy in the late 19th century wasn’t something I came into this project knowing anything about, and it’s been fascinating.

I’ve also been working with Mat to collect and organize images, music, and video which will help the cast to access the world we are trying to create with Comedy of Errors. Stitching together paintings by Sargent and Boldini, music by Vivaldi, and clips from movies depicting the period, the city, or life at sea.

Because Mat comes from such an extensive dance background, and has relatively little experience with text-based theatre, I thought that I’d be spending a lot of my energy offering thoughts on the text. But I underestimated Mat’s brilliant mind, which has such a depth and breadth of understanding about the text that only rarely do I feel like I need to offer anything. Where I do feel I’m contributing the most is with my expertise in the making of theatre. Mat turns to me with questions about how the rehearsal progress should progress, the handling of the delicate actor-director relationship, and questions about the nature of outdoor theatre. Again, here Mat is excelling, and could definitely succeed without my input, but he makes me feel every day that this input is invaluable to him

That being said, I am learning so much from watching him work. Mat has a very strong vision of what he wants, and he has allowed me to see how he develops ideas and works through them before bringing them to the rehearsal room. When we did landed in the Berkeley Street rehearsal hall Mat demonstrated a real delicacy in how he brings his vision into the room. He always finds room to incorporate ideas from our cast into the show in meaningful ways. And when he takes charge and moves forward with a decision of his own, he manages to do it in such an egoless, generous way that it never feels like he’s taking control, just that he’s found a really wonderful, interesting path to follow for a bit. And when he doesn’t know what path to take, or how to handle a situation, or what to say, Mat will readily admit it with an enviable confidence.

Matjash Mrozewski discussing the challenges of
working outdoors on the first visit to High Park.
Mat has really gone out of his way to make me feel not like his subordinate, but like his peer, and this gets me excited for what the next steps of this project will be. As we move into the park, and all the elements we’ve been talking about in production meetings come into place, the process will get more and more complex. Adding on top of this the challenges that come with performing outdoors, late into the night, in Toronto’s busiest park I’m sure it will be exciting and challenging. I’m eager to find my place in all the hustle and bustle of bringing this show together.

I’ll probably need sunscreen, and a good rain jacket.

The next application deadline for the Professional Theatre Training Program is October 1, 2015.

Read more about Theatre Ontario's Professional Theatre Training Program

Theatre Ontario’s Professional Theatre Training Program is funded by the Ontario Arts Council, an agency of the Government of Ontario.

Friday, 21 November 2014

Ontario Off Stage

by Brandon Moore, Communications Coordinator

Conversation Starters
Behind the Scenes at Ontario’s Theatres
TO Toasts
Eastern Ontario Drama League One-Act Festival Award Recipients
You can also receive news from Theatre Ontario every month by email.  Our archives are online and the November issue is now available.

Tuesday, 23 July 2013

Ontario’s Theatres Adapt to the new Marketing Reality

By Brandon Moore, Communications Coordinator

In our conversations with theatre companies, the challenges of engaging with audiences comes up over and over again.  Theatres find it hard to focus, hard to prioritize, hard to measure results of specific activities.  A year ago, people from five different regions in the province, representing both community and professional theatres, came together to learn from Cheryl Ewing on how to adapt to the new reality.

East Side Players' production of The Hypochondriac.
Daryn DeWalt, Publicity Director at East Side Players in Toronto, found that the research presented in the workshop has helped him identify where to concentrate his energies.  “We had spent considerable amount of advertising dollars in local community newspapers,” Daryn explained.  “But the market trends towards more spontaneous ticket buyers.  As an experiment, I focused more on my email campaign, promotional flyers, Facebook notifications …  and encouraged cast and crew to spread the word.”  The production of The Hypochondriac broke box office records.

In Oakville, Micki Clemens, President of the Burl-Oak Theatre Group, took away numerous ideas from the workshop.  They purchased new video camera equipment to create video to help promote their shows.  They also emphasized their membership—“We initiated a section on the website for Member Profiles,” Micki said, “to give credence to the fact that ordinary folk can volunteer in theatre and take enjoyment and pleasure from it.”  Burl-Oak recently received a grant from the Ontario Trillium Foundation for further marketing work.  Micki is also looking forward to an event in September that will introduce their subscribers to Burl-Oak’s new season, featuring a panel on the subject of comedy, and a reception to thank their subscribers for their support.

Stratford Community Players' production of Seussical
For Adam Gardiner, President of the Stratford Community Players, he was reminded to think about the audience and why they valued SCP’s shows.  “We already consider this when choosing our annual play,” said Adam, “but the workshop served as a useful reminder to make sure we appealed to those values in our marketing.”  For their 2013 production of Seussical, they made an appeal both to new families and also to “the nostalgiac angle of rediscovering the favourite characters of one’s past in an entirely new light” for their core audience of middle-aged theatregoers.

Adam found he also benefited from the networking at the workshop.  “One of the other theatres shared a practice of offering dress rehearsal preview seats to local charities to give back to the community and build connections,” he explained.  Inspired by that idea, Stratford Community Players reached out to residents of a local women’s shelter and their families, giving them a night out at the theatre.

The new reality poses unique challenges for every theatre company.  There is no “one size fits all” solution.  But by thinking creatively, listening to new ideas, and understanding audience values, Ontario’s theatres can be smarter about their marketing.

UPDATED October 3, 2013: Our next workshop - "Targeting Your Audience: Surviving and Thriving on Less and Less" - is coming up on December 7, 2013 at 9:30am at The Grand Theatre in London.

Thursday, 27 September 2012

Marketing and Publicity Help for Community Theatres

If you’re a community theatre company struggling with promoting your shows, then Theatre Ontario is pleased to announce that we are now partnering with STAF in order to offer you two cost effective packages for our community theatre members to assist with your marketing and publicity.

These packages will connect community theatres to STAF’s skilled team to help you create media kits, to prepare and distribute media releases, and to develop specific strategies.

Members can read more about the two packages available from STAF in the members-only section of the Theatre Ontario website

Thursday, 9 August 2012

Smart Marketers at Ontario’s Theatres

By Brandon Moore, Communications Coordinator

This past June, Theatre Ontario hosted “Smart Marketing”, a one-day workshop facilitated by Cheryl Ewing from our Talent Bank.  Attended by theatres from five different regions, both professional and amateur organizations, the interaction around the table reflected the diversity of Theatre Ontario’s mandate at its best.

Successes were celebrated, challenges were acknowledged, and ideas were shared.  Cheryl presented some of the research about building relationships with patrons, and participants benefited from a mix of exercises and discussion.  The feedback forms raved about the workshop— if you missed the first workshop, and you too want to become a Smart Marketer, contact Cornelia Persich, Education Coordinator, at cornelia@theatreontario.org to pre-register, and if demand warrants, we will schedule a second Smart Marketing Workshop.

We are busily planning a number of future workshops—including one on social media for theatres which I am developing, and another from Cheryl on succession planning.  We look forward to announcing more about these and other workshops in the fall.

Wednesday, 21 March 2012

Theatre Ontario Announces New Marketing Workshop


How do you use your existing audience to help you find a new audience?

What do people expect from their night at the theatre?

How can you help them to meet their expectations?

Theatre Ontario is pleased to announce that Cheryl Ewing will help answer these questions and more at our “Smart Marketing” workshop, being held on Saturday, June 16 in Toronto.

By guiding you through a review of what you are currently doing, Cheryl will help you adapt your marketing to the new reality—a world where we are increasingly crunched for time, bombarded with messages and feeling isolated.  We will take a look at recent advances in values-based marketing and relationship building, and we will explore how we can encourage people, using the most cost-effective methods, to invest in their mental health by attending your theatre.

Friday, 2 March 2012

Ontario Off Stage

Conversations
From The Wire
Migrations
TO Toasts
Assembled by Brandon Moore, Communications Coordinator

Friday, 20 January 2012

Ontario Off Stage

Conversations
From The Wire
Remember, you can also receive our news every month by email.  Our archives are online and the January 2012 issue is now available.

Assembled by Brandon Moore, Communications Coordinator

Friday, 9 December 2011

7 Days In Ontario Theatre

Conversations
From The Wire
TO Toasts
Assembled by Brandon Moore, Communications Coordinator

Friday, 28 October 2011

7 Days In Ontario Theatre

(Consider this a special 7+7+7+7 edition…)

Conversations
From The Wire
Migrations
TO Toasts
Remember, you can also receive our news every month by email.  Our archives are online and the October issue is now available.

Assembled by Brandon Moore, Communications Coordinator

Friday, 29 July 2011

7 Days In Ontario Theatre

Conversations
Migrations
  • Erika Rueter has been announced as the new General Manager of Talk Is Free Theatre in Barrie
Highlights From The Bulletin Board
  • Theatre Gargantua’s one-day Creation Workshops are on August 1 and August 2
Check out all the latest postings of workshops, classified ads, recognition opportunities and more from Theatre Ontario’s Bulletin Board

And enjoy the long weekend!

Assembled by Brandon Moore, Communications Coordinator